Predictions for first-week sales of Caution are in | mcarchives.com

Sunday 18 November 2018

Predictions for first-week sales of Caution are in

Justice for Caution! Mariah just released her incredibly trim, cohesive new album full of bedroom bops. It deserves to have the GP stand behind it, but it's just the Lambs throwing their support behind the elusive chanteuse.

According to early estimates from Hits Daily Double, Mariah's fifteenth studio album is set to sell 47,000-52,000 in sales plus streaming (40,000-45,000 in pure sales). This might not seem stellar, but considering Mariah is 30 years into her career and maintains an influence that'll keep her up the Billboard charts, this is quite impressive.

Do sales and numbers equate to success? The answer is no. What matters is if the tunes connect to an audience, and there's no denying that Caution possesses that power.

I'd also like to point out Little Mix's new album, LM5, is expected to move 15-19K in sales plus streaming (or 5-7k in pure sales), and they're the biggest girl group in the world. Minus the Spice Girls, obviously. You know what I mean. It's tough to sell albums in 2018 - even if the music is genuinely satisfying.

While I've got you, check out Mariah's new performance of "The Distance" on The Tonight Show with Ty Dolla $ign.

(Breathe Heavy)



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