Friday 23 March 2001

Fan Emporium does it again

Fan Emporium has done it again - Issue 24 of the "Mariah Carey Official International Fan Club Newsletter" has been mailed out today (March 23). The issue is bound with a new message from Mariah, exclusive candid pictures and information, contests, pen pal listings and more.

With the publishing of the latest Mariah newsletter, Fan Emporium will also launch a new mailing system. From this point forward, Mariah Carey Newsletters will be mailed every April, July, October, and January.

For over ten years, Fan Emporium has been offering Mariah Carey fans an in-depth look at who the real Mariah is: the person and not just the singer. Since the beginning Mariah herself has contributed so much to the newsletters produced by Fan Emporium. Often, she writes extensive letters giving an update of her current issues and things that have been happening in her personal and professional life.

Fan Emporium all started in 1983 when Joyce Logan was working as a promotion director for a 50,000-watt AOR station in Connecticut. From there, she began Fan Emporium to specifically benefit an up-and-coming artist by the name of Michael Bolton. Joyce saw the potential that Bolton had and quickly began a database derived for him by acquiring names at concerts. From there, many artists sought out Joyce’s talents. One of those artists was Mariah Carey.

Mariah was contracted with Fan Emporium in 1990 and the club itself was made public the following year. Special merchandise was developed by Joyce for fan members only and the special relationship between Mariah and her fans were kept active by Logan's newsletters and personal, hands on touch. So, with a background in psychology and a love and passion for music, Logan began to receive phone calls from other artists who wanted to have their fan clubs serviced by her company. By the early 90s, Fan Emporium's client list included Mariah Carey, Michael Bolton, Kenny G, John Mellencamp and Wilson Phillips. All of these musicians signed with Fan Emporium because of their reputation for providing unequaled service, which was due greatly to Joyce's knowledge of promotions and media.

Fan Emporium is truly the connection for music and Mariah fans worldwide. For more information on the Mariah Carey Fan Club and Fan Emporium, sign on to www.mariahcarey-fanclub.com.

(MCFC)

Many thanks to Will from MCWNO.



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