With a career as illustrious as Mariah Carey‘s, major milestones are many. This week brings with it the 25th anniversary of the legend's "Butterfly" album - a project many helm as the diva's magnum opus.
Moments ago, Mimi announced a wave of activations to salute the silver anniversary of the LP - which is home to smash hits such as "My All", "Honey", and "Butterfly"' as well as fan favorites like "The Roof" and "Breakdown".
Kicking off September 16 (the date the album arrived in 1997), Carey will begin unlocking:
- 8 bonus tracks
- "Honey" and "The Roof" music videos in 4k
- "Honey" music video documentary
- Classic performance videos
- New vinyl and cassette editions
- New merchandise
- and more surprises
(That Grape Juice)
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